Always striving to be top of the line in luxury and innovation, Mercedes-Benz is seeking new ideas for a digital service that makes life easier for those who own or rent a car. A digital service is a web portal or mobile app that a customer could use to improve their experience with their vehicle. There are many areas where a new digital service could make life easier. Consider the following examples:
-renting a car and having it delivered to you
-paying for your gas at the gas station directly from your smartphone
-ordering a car wash to be performed at your desired location (ex: home, office, etc)
Propose your new idea for a digital service (web portal or mobile app) that makes life easier for those who own or rent cars. Specifically, please answer the following:
1. How does your digital service work?
2. What value does your digital service provide to customers?
3. Who is the target audience for your digital service? Which customers would find it most valuable or appealing?
4. Please describe the ideal context for your digital service. For example, in what type of area (ex: rural, urban...) do you see your digital service being most valuable or effective?
Considerations:
-Your digital service does not need to require access to the vehicle or its data. Access to the vehicle or its data could enhance the service but it could be executed without it.
-Your digital service does not need to be relevant specifically to you or the Millennial demographic. For example, it could be most relevant for Baby Boomers, young parents, retirees, etc.
-Please avoid ideas related to autonomous driving. We are seeking ideas that could be implementable within one year.
-Visuals are a bonus!
-If you have more than one idea for a digital service, please keep them organized within a single submission.
Eligibility:
Any individuals (including but not limited to employees, consultants, independent contractors and interns) who have, within the past six (6) months, held employment with or performed services for Mercedes-Benz Research & Development North America, Inc. or any organizations affiliated with the sponsorship, fulfillment, administration, prize support, advertisement or promotion of the Challenge are not eligible to enter or win.
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Submissions will be graded on the following criteria:
- Authenticity
- Human Benefit
- Innovation
will share $1,000
will share $400
will share $200
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Matthew Gaiser Queen's University | |
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Daniel Gurung Delhi University | |
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Lia Ramirez Louisiana State University | |
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Josh Lyman University of Oregon | |
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Krista Jones Virginia Commonwealth University | |
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Melissa J. California Polytechnic State University | |
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Aakash Todakar Michigan Technological University | |
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Moulindra Muchumari Rutgers, The State University of New Jersey | |
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ADITHYA ANOOP COLLEGE OF ENGINEERING TRIVANDRUM | |
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Francis Daniel Santia Harvard University | |
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Akshaya Anand University of Maryland | |
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Vijayshree Gidde University of Central Missouri | |
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Jeremy Carpenter Louisiana State University in Shreveport | |
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Malvina Ongaro Siena University | |
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Morgan Landry Penn Foster College | |
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Jason Wang | |
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Jeff Cohn University of Colorado | |
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Ajay Sharma JAMK University of Applied Science,Finland | |
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Brendan Evers University of Western Ontario | |
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Kiner Shah K. J. Somaiya College of Engineering, Mumbai | |
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Esabel Amador Southern New Hampshire University | |
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Jamie Davis Penn Foster | |
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Madison Frerking University of the Incarnate Word | |
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L Gelauff Stanford University | |
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Archit Nandi University of Florida | |
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Lori Stivers Penn Foster College | |
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Stephen Notley Rensselaer Polytechnic Institute | |
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Jeffrey Sham Johns Hopkins University | |
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Marlena Ruthe Iowa State University of Science and Technology | |
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Jen Evans New School University | |
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Advaith Nair | |
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Maduvmita Nagulesan McMaster University | |
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Ellen Rathe Marist College at Poughkeepsie | |
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Shane Lawson Missouri University of Science and Technology | |
| $4.80 |
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Igor Reis University of Sydney | |
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Jay Deshmukh Indian Institute of Technology - Kanpur | |
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Kennis Kong New York University | |
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Garrett Hairston Texas A&M University | |
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Roshan Bhandari Wright State University | |
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K R Georgia Institute of Technology | |
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Tyler Nakaya University of California at San Diego | |
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Caitlin Overby Penn Foster | |
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Yogesh Kumar Indian Institute of Technology Kharagpur | |
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Giri Sivakoti Northwest Missouri State University | |
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Madiha Noor NUST Business School | |
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Angelica Sanabria University of New Hampshire | |
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allie derubertis University of Rochester | |
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Dyllan Hancott Yorkville University | |
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ANAS ELSABAGH University of Waterloo | |
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Rishav Bose Christ University | |
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Irene Lai University of Waterloo | |
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Rituraj Borah University of Antwerp | |
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Krishna Kadiyala University of Texas at Dallas | |
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Ethan Craig Appalachian State University |